On January 3, 2012, Dragon 2012 Franic 10th Anniversary & National Wide Elites Training Conference was held in H.J.Grand Hotel Guangzhou, and more than 600 market staffs and bosses of the franchised stored from all around China attended the training.
 

In the training, General Manager Ms. Wu Lianlian published the 2011 Market Summary and 2012 Market Plan --- Franic “Four-New”, which powerfully increased the confidence of all attendants.
 

New Strategy: Zanbo Consultation Brand Strategy Integration
 

In 2012, Franic formally invited the China top brand planning team --- Zanbo Lu Changquan, presented the new thought of Franic vegetal aromatic skin care, provide brand integrated marketing service from brand developing and marketing for Franic and assist the leap development of Franic brand.
 

New Prolocutor: “Queen of Love Song” Cooperates with Franic
 

In 2012 , Franic formally signed with the “Queen of Love Song””Leong Chui Peng as the brand image prolocutor, Leong Chui Peng is one of the typical female singers of the Chinese music industry since the new century, and it unveils the new brand strategic upgrade of Franic and promote Franic to a new stage with her join.
 

New Advertisement: Quality Advertisement, Authoritative Media, Powerful Launch
 

In 2012, Franic invested a lot to integrate and upgrade the advertising strategy, cooperated with Hunan TV, CCTV3, CCTV8, Franic Whitening Cream, Franic Aromatic Toner TV advertisement published with a new image, Franic titled the Hunan TV “Bian Xing Ji” column, and was entitled as “CCTV 2012 Art Alliance” by CCTV3, develop the stronger force of Franic brand with the brand platform and systematic launch, develop the new height of industrial status and promote the development of Franic brand.
 

New Products: “Aloe Compatible Hydrating Series” and Natural Extract Facial Mask Launch into the Market with a Grand Image
 

Following the sales fable of Franic Chinese Aloe / Refreshing Series which has launched into the market for 3 years, in 2012, Franic takes aloe as the product concept with one of the typical song of Leong Chui Peng “Qin Qin” as the series name, promotes the Leong Chui Peng souvenir version “Aloe Compatible Hydrating Series”. In addition, in 2012, Franic Natural Extract Facial Mask “White, Silky, Calm, Tender, Moist, Clear” will also launch into the market.
 

Besides the launch of 2011 Market Summary and 2012 Market Plan, the important part of the training conference are the special single product sales point introduction, new products sales program and first quarter Aloe Princess Sun-Blocking Season activity plan and terminal store management program, all attendants expressed to apply the knowledge into the daily work, and teach the sales skills to every Franic staffs, thus promoting Franic to a new peak.